"They brought in great tender opportunities with building contractors, some of which developed into long-term relationships and repeat work. Genuinely felt like an extension of our own team."
We combine AI prospecting with human-led calling to book meetings that actually convert. Not more messages — better conversations.
One 20-minute call. No pitch deck. Just a conversation about what would work for your specific pipeline.
"Most businesses don't need more AI tools. They need someone honest enough to tell them which ones to actually use – and which to ignore."
"The best advice doesn't come from a deck. It comes from walking your floor, sitting with your team, and seeing where the real friction is."
Pipeline generated for a single client from managed outreach
Average from campaign launch to first booked meeting
Average reply rate on 8i-managed LinkedIn cadences vs 8–12% industry benchmark
Of engagements led by a named partner — no junior handoff, ever
Most AI in B2B services falls into two failure modes. Applying it to the parts where trust and judgment matter — where prospects can spot generic content in a sentence. Or not applying it at all, leaving your team doing repetitive research and admin that could be handled in seconds.
We work in the middle. AI does the prep at scale. Humans do the calls and the closes. That's the whole model.
"They brought in great tender opportunities with building contractors, some of which developed into long-term relationships and repeat work. Genuinely felt like an extension of our own team."
"Took us from a single sentence to a working platform – paying customers, a working back-office, and a roadmap we can actually build against. Didn't overpromise, didn't overbuild."
"Direct bookings went through the roof. We stopped paying commission and actually own our relationship with guests now. Should have done this years ago."
"First close came in six weeks from a cold call they ran on our behalf. I hadn't had an outbound win like that in two years of trying on my own."
"Jonny and Luke are great to deal with and very supportive. They don't oversell — if something isn't right for you they'll tell you. Highly recommend."
"The reply rate on LinkedIn was unlike anything we'd seen before. Real people, real replies — not auto-engagement. And then they followed up on the phone."
| Approach | Typical lead-gen agency | Marketing automation platform | 8i Studio |
|---|---|---|---|
| List building | Bought databases | Bought databases | Bespoke lists per campaign |
| Messaging | Templated at scale | Auto-generated | AI-drafted, human-reviewed |
| Outreach volume | High, low quality | High, no context | Right volume, right people |
| Human phone follow-through | ✗ Not included | ✗ Not included | Every warm lead called |
| Weekly pipeline reporting | ✗ Rarely | Vanity metrics only | Actual pipeline signal |
| Named senior operator | ✗ Junior SDR | ✗ Platform login | Luke or Jonny, personally |
| Success measured by | Meetings booked | Messages sent | Deals closed |
"They brought in great tender opportunities with building contractors, some of which developed into long-term relationships and repeat work. Genuinely felt like an extension of our own team."
"Took us from a single sentence to a working platform – paying customers, a working back-office, and a roadmap we can actually build against. Didn't overpromise, didn't overbuild."
"Jonny and Luke are great to deal with and very supportive. Highly recommend their services."
Every review on our Google profile is from a real client we've worked with. See them on Google →
30 minutes to understand your business and where the time goes – no pitch, no pressure.
We come to you, walk the floor, and sit with the team – listening for the tasks no one wants to do twice.
A written readiness score and a 30/60/90-day plan – what to change now, what to defer, and what to leave alone.
We train your team, set up the tools, and run the rollout – adoption built in, not bolted on.
Quarterly reviews and on-call advice as AI moves fast and your needs shift.
Spent years helping businesses cut through complexity and find what actually moves the needle. At 8i, he leads client work – from first audit to final rollout.
Brings a sharp eye for process and a low tolerance for AI hype. His job is making sure every recommendation we give actually gets used – not filed away.